15 Cost Effective Ways to Get More Customers in the Door
In business, regardless of the economic climate, it is important to constantly seek ways to bring in more customers. Attracting clientele, returning or new, is the very essence of successful company....
View ArticleCommunication Etiquette in the Digital World
Has anything changed more in the last 10 to 20 years than how we communicate? With speed-of-the-moment and an always-connected mentality, sometimes we forget how to communicate effectively. Read...
View Article3 Restaurant Marketing Tactics Proven to Increase Sales
In this economic climate running a successful restaurant is difficult, but not impossible. In fact, here are three marketing tactics that successful restaurants use to get more people saying "check...
View ArticleHow to Create the Perfect Restaurant App
It’s no secret that in this day and age, people have gone app crazy; businesses all over the world have a brand new way of marketing their business to prospective customers, purely through creating a...
View ArticleHow Restaurants can Gain an Advantage Through SMS Marketing
A successful restaurant is one that has a steady flow of customers, both new ones, and loyal regulars. Attracting those customers can be tricky; especially if you’re based in a city that has a lot of...
View ArticleReal (Time) World – Influence of Social Media Marketing
As companies marketing messages continue to migrate from traditional to social media, we must take advantage of this on demand digital world. Read Real (Time) World – Influence of Social Media...
View ArticleMaster the Art of Creating Premium Prices
If your marketing strategy includes deals, discounts and mark-downs, consider the repercussions to your brand. Do you seek to be the discount store, complete with hundreds of one-time shoppers? Or,...
View ArticleThe Power of Social Media: Crowd Sourced Marketing
In the 1950s, sociologists and marketing researchers conducted nodal analyses of a person’s sphere of influence. What would become the Internet took this word-of-mouth interface and supercharged it...
View ArticleThe Value of Coupons in Digital Campaigns
Money off, percentage off, free delivery, buy one get one free, three for the price of two, special offers…. All these deals are now available to consumers by way of coupons. So then how, when there...
View ArticleWhy Customers are Drawn to Online Marketing
Retail marketing today is at its liveliest when it’s online. Online marketing encourages spontaneity, allows for quick adjustments, and is easier to share across different platforms. A study from...
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